Local Workshops

Spring 2015 Workshops

 

 

Workshops held at Business Resource Center, Kingston, NY

To register on line: www.sunyulster.edu/ce
Or call: 845-339-2025

 

Veterans are welcome to attend our workshops

as SCORE guests at no cost.

Registration is required.

 

The Why and How of Writing a Business Plan

SCORE mentors are business professionals and have a wide range of experience in many business fields.

The workshop will focus on:

  • The need for a business plan
  • Issues confronting the aspiring entrepreneur
  • Why do a business plan?
  • Lets’ talk Mission Statements
  • What is needed to develop a long and short term focused plan
  • How a business is structured
  • What kind of a business do I want?

Tue, May 12 6 - 8 pm
1 session $20
DCB 941-08 • BRC

 

Alternative Funding

Eric Egeland is President and CEO of Capacity Business Consulting, a business consulting firm located in the Mid-Hudson Valley.

Banks, sharks, friends, grants, government loans, credit cards? Where is money available to start a  business?

Learn answers to this question today. The workshop will focus on:

  • Where to get funding and what is needed to prove to get it?
  • What are the ten specific areas that investors need to know are covered before they will take you seriously?
  • What  ADDITIONAL  information  do  banks want?
  • How crucial is it to be prepared before approaching ANYONE for funding, and what can happen if you aren’t?
  • How  do  sharks  (angel  investors)  think  and when and how do they invest?
  • What is “hard money” and “venture capital”?
  • What’s the difference between debt and equity money?
  • How to determine the value of a new business and negotiate with sharks

Tue, May 26 • 6 - 8 pm
1 session • $20
DCB118-03 • BRC

 

Constant Contact – Campaigns That Drive Action: Feedback and Surveys

Ellen  Williams,  Constant  Contact  Regional Development Director, NYS & CT. Ellen has over 20 years of technology and marketing experience. Valuable insights to help drive your success. At the heart of small business market- ing are the campaigns that drive action – collec- tions of marketing activities that help a small business or organization to achieve its goals and objectives. One important campaign type often overlooked revolves around getting feedback from customers or supporters through the use of surveys, polls or reviews. This session will reveal some simple but effective best practices and consideration for the small business or non- profit seeking to build a survey that allows them to gather the valuable insights from their audi- ences that will allow them to move their organi- zation forward. Attendees will learn:

  • The importance of listening and how to set sur- vey objectives
  • How  to  develop  good  questions  and  under- stand how long is enough
  • Three different considerations for when to sur- vey and how to think about which parts of your audience to survey
  • What to do with the results once gathered

Wed, Jun 10 • 6 -8 pm
1 session • $20

DCB 636-02 • BRC

 

How to Increase Business Leads & Sales with a Company Blog

Workshop leaders, Etela Ivkovic, General Manager at DragonSearch, and Ralph Legnini, a Search Engine Optimization Specialist.

If you don’t have a company blog as part of your website you should! Businesses large and small see tremendous success revolving around their organization’s blog. You will learn:

  • How  to  use  a  blog  to  position  a  company ahead of their competitors
  • How a blog can drive traffic to a website
  • How to enable customers to discover a busi- ness through a blog
  • Tailor a blog for a specific type of business
  • How research identifies the best topics to write about
  • How to write blog posts – length, format, images copywriting best practices for blogging
  • Using  coordinated  social  media  to  promote blog posts

Thu, Jun 25 • 6 - 8:30pm
1 session • $20

DCB643-01 • BRC

 

 

Veterans are welcome to attend our workshops

as SCORE guests at no cost.

Registration is required.

To register online: www.sunyulster.edu/ce or call 845-339-2025 .

 
Workshops held at Ulster BOCES, Port Ewen, NY
 
To register for BOCES courses call: 845-331-5050

Online registration: www.ulsterboces.org
 
Starting a Business
This workshop will be led by SCORE counselors.
Our counselors are business professionals and
have a range of experience in many business fields.
This workshop will focus on;
• Agenda will include the 20 questions to ask yourself before starting a business
• We will present issues confronting the aspiring entrepreneur.
• Focus on the elements of business in Ulster County
• Financial resources
• What kind of business do I want?
• What products and services will my business provide?
BU143-0520CT
Wed. May 20, 6 - 9 PM
Career & Technical Center, Port Ewen
Tuition = $20
 
 
Let’s Write a Business Plan Together
Workshop will be led by SCORE counselors.
Our counselors are business professionals and
have a range of experience in many business fields.
This workshop will focus on putting the pieces
of a Business Plan together
• How it can be used as a tool
• Current and future business planning
• Description of your business
• Market analysis
• Competition
• HR, financial needs
• Develop a summary for you to use in your own business plan
BU144-0617CT
Wed. June 17, 6 - 9 PM
Career & Technical Center, Port Ewen
Tuition = $20
 
To register for BOCES courses call: 845-331-5050
Online registration: www.ulsterboces.org

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